We partnered with Takealot to amplify their biggest sales of the year — Black Friday and Christmas.
Live TV interviews, behind-the-scenes content, and multi-channel exposure drove massive engagement and conversions.
Highlights:
A fully integrated TV + digital campaign using a WhatsApp bot to boost Valentine’s Day engagement. Customers interacted in real time and received instant shopping vouchers.
Results:
To launch their new Smart Food and Repair Food range, Futurelife partnered with us for a high-impact, cross-platform campaign that blended entertainment, education, and interactivity.
We integrated the products into two dynamic TV segments — one focused on fitness, the other on cooking — to highlight the versatility and health benefits of the new range. The campaign was designed to drive brand awareness, educate audiences, and encourage trial through an engaging digital competition.
Viewers were invited to spin a virtual prize wheel for a chance to win product hampers and branded prizes.
Results:
Smart content. Real engagement. Powerful results.
At Cheeky Marketing, we don’t just run ads—we create clever, high-impact campaigns that break through the noise and put your brand exactly where it needs to be. Whether it’s TV, digital, or both, we strategically craft campaigns that connect with audiences, drive engagement, and deliver real results.
We’re broadcaster-agnostic, audience-first, and multi-platform—meaning we go where your audience is. TV? We’ve got it. Digital? We own it. From Instagram to YouTube, TikTok to traditional TV, we ensure your brand is seen by the right people, at the right time, in the most impactful way.
From a spare room startup to running two offices in Johannesburg and Cape Town, Nicholas Ahrends has built Cheeky Marketing from the ground up with hard work, vision, and a deep understanding of the media landscape.
With over a decade in the industry, Nicholas has witnessed and adapted to the evolution from traditional TV to the digital revolution, mastering the art of audience engagement across all platforms. His extensive network of media contacts and ability to build long-term relationships with both clients and service providers have positioned Cheeky Marketing as a leader in strategic advertising.
A problem solver by nature, Nicholas thrives on turning challenges into creative solutions. When he’s not crafting game-changing campaigns, you’ll find him reading, watching business and advertising podcasts, or decompressing with his two dogs on a long walk—completely unplugged.
Experience has no substitute—neither does a great marketing strategy.
I’m a passionate, hands-on leader who thrives under pressure, loves a good brainstorm, and believes curiosity (and coffee) can solve just about anything. I’ve been lucky to have mentors believe in me—and I pay that forward with heart, hustle, and a mix of strategic thinking and creative intuition.
With 17+ years in marketing and advertising, I’ve led high-performing teams and managed complex projects for some of South Africa’s biggest retail brands, including Woolworths and Checkers. My experience spans the full marketing spectrum—campaign strategy, packaging, CI, innovation, digital, and 360° rollouts.
I spent a decade as Business Unit Director at 99c, a full-service agency, where I built a strong foundation in retail-focused strategy, leadership, and delivering work that connects. Today, I’m the Chief Operating Officer at Cheeky Marketing, focused on scaling the agency, mentoring our team, and helping brands grow through creative, effective solutions.
I believe in collaboration, clarity, and keeping energy high while sweating the details. The most rewarding part? Bringing big ideas to life and watching both brands—and people—grow.
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For questions, technical assistance, or collaboration opportunities via the contact information provided.